Danny
The Human CENTRIC TECH ENTREPRENEUR
Bluestone
Timeless Visual Stories for Legendary Brands
I am the former Founder &CEO at Cyber-Duck, a UX focused Digital Transformation Agency. I sold it to CACI (NASDAQ listed) in 2023. A hands-on guy, with a focus on Web Technology, I worked with clients and led AI Service and Product Transformation Innovation.
Award-winning DESIGN Thinker, LEADER Innovation expert and Entrepreneur
Based in London, work globally
Since 1999 I have been at the intersection of startups, governments and corporate clients leveraging my leadership skills in User Experience (UX), Business, Brand, Marketing, Technology and AI
a27 year track record
01 ——
Positioning & Research
I work in the open to set direction and momentum. Through leadership pathfinding and rigorous research, I surface gaps, strengths and constraints across technology, brand and operations, then align product and service strategy into a single, coherent business narrative.
Landscape analysis
Persona perception
Frmographics
User research
Brand strategy
02 ——
Innovation
Once opportunities are clear, I partner with your team to design how the future actually works. That includes service blueprints, commercial models, and scalable design and technology architectures—while respecting BAU. I also upskill teams so innovation capability stays with you.
Service design
Design & AI Tech strategy
Product architecture
Budgeting & Monetization plan
values & principles
03 ——
Go-To-Market (GTM)
With positioning locked and products defined, I build growth systems that convert strategy into traction. I connect brand, experience and distribution across websites, AI products, apps and campaigns—combining GTM mechanics with thought leadership to drive sustainable demand.
Content Strategy
Website Strategy
AI Lead Generation
Business Development
I'm available for new projects from
4th August 2026
Danny
The Human CENTRIC TECH ENTREPRENEUR
Bluestone
Timeless Visual Stories for Legendary Brands
I am the former Founder &CEO at Cyber-Duck, a UX focused Digital Transformation Agency. I sold it to CACI (NASDAQ listed) in 2023. A hands-on guy, with a focus on Web Technology, I worked with clients and led AI Service and Product Transformation Innovation.
Award-winning DESIGN Thinker, LEADER Innovation expert and Entrepreneur
A Design Thinker, Entrepreneur and hands-on Leader, I grew my prior business from scratch to £10m annual revenue with 22% EBITDA, delivering over £60 M+ lifetime revenue with most as ARR through retainers.
Through my business DucksHouse, I help Global Businesses and Startups with Positioning, Innovation and Go-To-Market (GTM) strategies through value based subscriptions.
Based in London, work globally
Since 1999 I have been at the intersection of startups, governments and corporate clients leveraging my leadership skills in User Experience (UX), Business, Brand, Marketing, Technology and AI
a27 year track record
01 ——
Positioning & Research
I work in the open to set direction and momentum. Through leadership pathfinding and rigorous research, I surface gaps, strengths and constraints across technology, brand and operations, then align product and service strategy into a single, coherent business narrative.
Landscape analysis
Persona perception
Frmographics
User research
Brand strategy
02 ——
Innovation
Once opportunities are clear, I partner with your team to design how the future actually works. That includes service blueprints, commercial models, and scalable design and technology architectures—while respecting BAU. I also upskill teams so innovation capability stays with you.
Service design
Design & AI Tech strategy
Product architecture
Budgeting & Monetization plan
values & principles
03 ——
Go-To-Market (GTM)
With positioning locked and products defined, I build growth systems that convert strategy into traction. I connect brand, experience and distribution across websites, AI products, apps and campaigns—combining GTM mechanics with thought leadership to drive sustainable demand.
Content Strategy
Website Strategy
AI Lead Generation
Business Development
I'm available for new projects from
4th August 2026
Danny
The Human CENTRIC TECH ENTREPRENEUR
Bluestone
Timeless Visual Stories for Legendary Brands
I am the former Founder &CEO at Cyber-Duck, a UX focused Digital Transformation Agency. I sold it to CACI (NASDAQ listed) in 2023. A hands-on guy, with a focus on Web Technology, I worked with clients and led AI Service and Product Transformation Innovation.
Award-winning DESIGN Thinker, LEADER Innovation expert and Entrepreneur
A Design Thinker, Entrepreneur and hands-on Leader, I grew my prior business from scratch to £10m annual revenue with 22% EBITDA, delivering over £60 M+ lifetime revenue with most as ARR through retainers.
Through my business DucksHouse, I help Global Businesses and Startups with Positioning, Innovation and Go-To-Market (GTM) strategies through value based subscriptions.
Based in London, work globally
Since 1999 I have been at the intersection of startups, governments and corporate clients leveraging my leadership skills in User Experience (UX), Business, Brand, Marketing, Technology and AI
a27 year track record
01 ——
Positioning & Research
I work in the open to set direction and momentum. Through leadership pathfinding and rigorous research, I surface gaps, strengths and constraints across technology, brand and operations, then align product and service strategy into a single, coherent business narrative.
Landscape analysis
Persona perception
Frmographics
User research
Brand strategy
02 ——
Innovation
Once opportunities are clear, I partner with your team to design how the future actually works. That includes service blueprints, commercial models, and scalable design and technology architectures—while respecting BAU. I also upskill teams so innovation capability stays with you.
Service design
Design & AI Tech strategy
Product architecture
Budgeting & Monetization plan
values & principles
03 ——
Go-To-Market (GTM)
With positioning locked and products defined, I build growth systems that convert strategy into traction. I connect brand, experience and distribution across websites, AI products, apps and campaigns—combining GTM mechanics with thought leadership to drive sustainable demand.
Content Strategy
Website Strategy
AI Lead Generation
Business Development
I'm available for new projects from
4th August 2026